M.S. in Strategic Communication & Leadership (30 Credits)
Core
4 Required Courses (12 Credits)
- SCL 6110, Foundations of Strategic Communications (3)
- SCL 6120, Foundations of Leadership (3)
- SCL 6210, Applied Research in Practice (3)
- SCL 6310, Value-Aligned Communication & Leadership (3)
This course explores how individuals and organizations use purposeful communication to achieve strategic goals. It offers an overview of the principles, history, and theoretical concepts that guide strategic communication and considers its effective practice in a variety of individual and organizational contexts. The goal of this course is for students to develop an understanding of the field of strategic communication and apply its principles and theories in real-world contexts.
This course explores leadership history, processes, theories, and approaches, as well as opportunities and challenges presented to the 21st century leader. This course challenges students to reflect on themselves as leaders and on the type of leader they would like to be. In short, a primary goal of this course is to equip students to understand leadership in depth and be able to practice it effectively throughout life.
Applied Research in Practice examines the role and techniques of applied research in strategic communication. Using both the qualitative and quantitative research traditions, the course guides students in how to use primary and secondary research to drive organizational processes, make data-driven decisions, and anticipate and solve organizational issues.
This course explores the intersections of values, communication, and leadership. Importantly, it considers the role of values, ethics, social responsibility, and courage in critical leadership competencies (e.g., decision making, change, developing others). It will equip students with frameworks and perspectives necessary for reflecting on and refining their own behavior and leadership skills in light of ongoing challenges to organizing and leading in the 21st century.
Application
5 Required Courses (15 Credits)
- SCL 6410, Human Dynamics (3)
- SCL 6420, Organizational Culture (3)
- SCL 6430, Strategic Planning & Management (3)
- SCL 6440, Communication & Change (3)
- SCL 6450, Branding & Influence (3)
- SCL 6460, Training & Development (3)
- SCL 6470, Organizational Consulting (3)
- SCL 6510, Foundations of Nonprofits (3)
- SCL 6520, Governance in Nonprofits (3)
- SCL 6530, Fundraising in Nonprofits (3)
- SCL 6540, People Management in Nonprofits (3)
- SCL 6890, Special Topics (3)
- SCL 6990, Independent Study (3)
This course examines the multidimensional elements of human communication within organizations. Emphasis is placed on interpersonal and group dynamics, verbal and nonverbal communication, diversity and culture, and the importance of communication in engaging members of the organization.
This course evaluates, critiques, and applies historic and contemporary perspectives on organizational culture. It examines the vital role communication plays in organizational culture, and helps students lead others to reach their full potential to thrive in their ideal organizational culture. In all, it facilitates an appreciation and in-depth understanding about our participation in the organizational cultures that we currently engage as part of our organizational lives.
This course applies leadership theories and skills to nonprofit organizations. It helps students to develop an understanding of strategic planning and management, to know the ethical implications of the process, and to be able to apply the process by developing a strategic plan for an organization. Topics include strategic planning, change management, program evaluation and improvement, and board management.
This course examines the critical elements required to be a successful leader of change. Emphasis is placed on the application of communication and change theories for analyzing, managing, and leading change in organizations of all types. Students examine change potential and develop communication approaches to successfully manage change and communicate effectively.
This course explores the relationship of branding to influence. Emphasis is placed on the development of one’s personal brand to leverage strategic communication platforms to lead conversations on critical topics to support one’s mission and vision. Branding principles and practices will be extended to the organizational context.
This interactive and application-based course is designed to enhance students’ understanding of and experience with the design, development, presentation, and evaluation of organizational training programs. This course will build students’ capacity to create and deliver a training program that can be adapted to an implemented in an organization.
This course acquaints students with significant issues pertaining to the design, implementation, and assessment of consulting projects. It introduces consulting and the design and implementation of consulting in various settings and industries. Students learn how to effectively gather data and use their findings to offer theory-grounded recommendations to a client. In addition, they learn how effective communication helps to successfully manage client relationships. Finally, this class prepares students to address ethical issues that relate to consulting work.
This course fosters an understanding of nonprofit organizations and the nonprofit section Emphasis is placed on the history of nonprofits, essential vocabulary and concepts, organizational structures, the role of the staff and board, legal and compliance issues, the role of nonprofits in a democracy, basic current issues, and the social, legal and moral implications of being a nonprofit.
This course examines the principles and practices of effective governance along with current trends and developments in the governance of nonprofit organizations. Emphasis is placed on board selection and management, governance leadership structures, legal duties, relationship to the executive director and the staff, and its role in securing the future of the organization it governs.
This course examines current trends in fundraising and financial sustainability in the nonprofit sector. Emphasis is placed on major gifts, foundation and corporate relations, board engagement, community-based support and the development and implementation of fundraising planning.
This course explores the challenges of managing the array of people necessary for a nonprofit to succeed, including employees and volunteers. Emphasis is placed on recruitment, onboarding, training, evaluation, and development of individuals and groups.
Seminars on trends and issues relevant to strategic communication and leadership may be offered as elective options. Topics will vary and students may repeat this course with different topics.
This course allows students to work with an individual faculty member to explore in depth a topic related to strategic communication and leadership
Capstone
1 Required Course (3 Credits)
- SCL 6995, Thesis Directed Study (3)
- SCL 6997, Master's Capstone Project (3)
- SCL 6999, Capstone Project/Thesis Continuation (1)
This course is designed for students who have chosen the thesis option for their capstone project. Students will work with an individual faculty member to focus their topic, review the literature, develop research questions, determine research methodology, and seek approval from the Institutional Review Board (IRB).
This course is the culminating experience for the M.S. in Strategic Communication & Leadership program. While enrolled in this course, students will complete a research-based special project or thesis under the supervision of a faculty mentor.
This course is required to maintain enrollment at Belmont when the student fails to complete SCL 6950 in one semester. Enrollment in SCL 6951 is required each semester beyond the original term the student enrolled in SCL 6950. Students may enroll in SCL 6951 a maximum of two (2) semester or one year. Credit hours earned by SCL 6951 do not count toward the requirement for graduation.