Technical Requirements
Hours count in the BELL Core
- MDS 1500 Mass Media and Society OR MDS 1700 Digital Citizenship
MDS 1500 Mass Media and Society (3 Hours)
This course serves as an introduction to mass media, including radio, television, film, and newspapers. It is designed to lead the student to basic media literacy by exploring the evolution of mass media and their effects on society - politically, economically, and socially.
MDS 1700 Digital Citizenship (3 Hours)
This course addresses the global need for digital citizen. It prepares students to embrace their civic duty to contribute to the virtual world in responsible ways. Digital literacy isn’t an option, it is an imperative. Students will learn about digital communication, commerce, security, access, etiquette and law. In addition, they will have a better understanding about the inception and implementation of social media tools from Google to Twitter to whatever has been created at that time.
Major Requirements
- MDS 1450 Survey of Digital Technology
- MDS 2450 Remote Video Production
- MDS 3450 Advanced Video Production
- MDS 4460 Event Video Production
This is a foundational course for creative digital media production and communication across multiple media platforms. The course will introduce students to the basic Mac OS operation system and help develop essential production and communication skills they need for print, broadcast and the Internet from book publishing to audio and video production to emerging new technologies.
This course is designed to teach students the common practices of electronic field production (EFP) including preproduction, production, postproduction, electronic graphics, and DVD authoring. Students will use Final Cut Pro nonlinear editing technology.
Prerequisites: MDS 1450 and MDS 2450, or permission of instructor.
This course is designed to provide students exposure to advanced video production techniques and technology. Emphasis will include lighting, chromakey, color correction, and HDTV. Students will be required to produce creative and in-depth productions.
Prerequisites: MDS 3450
This course is designed to provide students with live event video production experience including in-house media for Belmont athletic events, concerts, showcases, musical performances, television shows, webcasts, and other corporate events. Students will learn multiple camera remotes are the most challenging and demanding productions, especially when they are done live. Emphases include preproduction and production.
Choose 2 of the following courses:
- MDS 1130 Writing for New Media
- MDS 2300 Entrepreneurial Media
- MDS 4110 Media Ethics
Prerequisites: MDS 1100
An introduction to the journalistic field focusing on the structure, purpose and function of news from story inception to completion. Students will also be exposed to storytelling for print, the web and broadcast. Ethics and legal limitations and rights of the journalist will also be introduced. Typing skills required.
A study of the business of media, startups, mobile application development and marketing. Students will present revenue models focusing on entrepreneurship and the media and develop mobile applications. Legal and ethical issues in the new media world will be addressed.
A study of the social ethic for mass communication, establishing a system of checks and balances to measure fair and truthful news and diversified entertainment. Course work involved case study analysis to help understand the roles of the communicator and the audience as individual and group.
Emphasis Area
Audio Video Production
- MBU 1110 Survey of Music Business
- AET 1380 Survey of Audio Engineering Technology
- AET 1450 Critical Listening for Audio Production
- AET 2050 Basic Training: Use of the DAW
- MBU 2000 Internship and Career Foundations
- MDS 2480 Audio-Video Production Workshop
- MBU 2520 Copyright Law
This course is a general overview and a study of the major functional areas of the music business. Attention is given to the theoretical foundations and practical application of current business practices in the music industry including supporting organizations and the revenue flow from music consumer to creator.
This course provides an overview of the field of audio engineering technology. Attention is given to foundational concepts, terminology, and the use of audio technology in art, entertainment, science, and engineering.
The study and practice of ear training as it relates to the identification, manipulation, and perception of sound. This course provides a concentrated in-depth study utilizing exercises designed to develop specific listening skills in audio production.
An introduction to the study of digital audio through the use of Digital Audio Workstation. Study will include foundational concepts in digital theory, computer operating systems, file formats, file management and basic audio processing using both the Mac and PC platform.
Prerequisites: Sophomore standing.
This career development course addresses personal and professional development, career and job strategies, interviewing and networking skills, and internship participation expectations.
Prerequisites: MDS 1450 or permission of the instructor.
A practicum designed for students who wish to participate in a variety of audio-video production activities at the co-curricular level. Students may receive from 1 to 3 credit hours on a Pass/Fail basis. Students may enroll each semester but no more than three credit hours will apply to the major or minor program.
Multimedia Production
- ART 1100 Introduction to Digital Photography
- ART 1400 Introduction to Digital Imaging
- ART 2451 Intermediate Website Design
- MDS 3230 Motion Graphics for Multimedia Production
3 Hours
This is a beginning level class, starting at and expanding on the basics of DSLR color exposure, processing in Camera RAW, Bridge, and Photoshop as well as the basics of using the scanner as a means of photographic capture. This class will cover the basics of photographic color theory, composition fundamentals in photography, and the applications of color in photography. There will be a strong emphasis on developing the ability to communicate ideas effectively through the photographic medium as well as the ability to talk about photographic works analytically, formally and conceptually. Concentration is on photography as a fine are medium. Students must have a DSLR or mirrorless camera with manual controls.
This introductory course in digital imaging will introduce students to the basic Macintosh hardware and operating system. In addition, the course is a survey of basic animation, Adobe Photoshop and Adobe Illustrator. Project may incorporate a variety of mediums. incuding print and motion media. $150.00 course fee.
Prerequisites: ART 1700.
This course is a continuation of web design practices with the added emphasis of designing, authoring, deploying, and maintaining websites. Problems focus on real world communication and interactivity problem solving within the current Internet standards and practices. This course is only offered in the spring term. $50.00 course fee.
Prerequisites: MDS 1450
This course provides students with an opportunity to acquire basic skills in motion graphics and visual effects using Adobe After Effects.
Sports Production
- MDS 1550 Introduction to Sports Production
- MDS 1800 Sports Writing
- MDS 2460 Television Production
- MDS 2800 Sports Presentation
The course is designed to introduce the student to the theory and process of multi-camera video production of sporting events. The principles of program design, live audio mixing, camera operation, and directing are covered. The course includes both in-class and lab components. The in-class component covers logistical and aesthetic concepts that are part of the planning and implementation of live sports production, while the extensive lab component gives the student the opportunity to apply those concepts in an actual live production context for A-Sun TV.
This course is designed to offer students an introduction to writing in the world of sports media. Topics covered include team and game coverage, media guides, game notes, press releases, and sports writing protocol.
Prerequisites: MDS 1450.
An introductory course in the basics of television studio production employing both lecture and practical experience. Emphasis will include gaining an overview of the major pieces of television production equipment and their operation, the specific responsibilities of production personnel, and becoming familiar with the language of television. Production emphases will include directing, creating electronic graphics, studio camera operation, and audio mixing techniques.
The course is designed to offer students an introduction to on-mic and on-camera presentation of sports content. Topics covered include interviewing, sports reporting, play-by-play, color commentary, public address, editing, production, and game-day operations and protocol.
Video Production
- MDS 1550 Introduction to Sports Production
- MDS 2460 Television Production
- MDS 2480 Audio-Video Production Workshop
- MDS 3230 Motion Graphics for Multimedia Production
The course is designed to introduce the student to the theory and process of multi-camera video production of sporting events. The principles of program design, live audio mixing, camera operation, and directing are covered. The course includes both in-class and lab components. The in-class component covers logistical and aesthetic concepts that are part of the planning and implementation of live sports production, while the extensive lab component gives the student the opportunity to apply those concepts in an actual live production context for A-Sun TV.
Prerequisites: MDS 1450.
An introductory course in the basics of television studio production employing both lecture and practical experience. Emphasis will include gaining an overview of the major pieces of television production equipment and their operation, the specific responsibilities of production personnel, and becoming familiar with the language of television. Production emphases will include directing, creating electronic graphics, studio camera operation, and audio mixing techniques.
Prerequisites: MDS 1450 or permission of the instructor.
A practicum designed for students who wish to participate in a variety of audio-video production activities at the co-curricular level. Students may receive from 1 to 3 credit hours on a Pass/Fail basis. Students may enroll each semester but no more than three credit hours will apply to the major or minor program.
Prerequisites: MDS 1450
This course provides students with an opportunity to acquire basic skills in motion graphics and visual effects using Adobe After Effects.
Major Electives
- MDS 1550 Introduction to Sports Production
- ART 1700 Principles of Web Page Design
- MDS 2120 Podcasting
- MDS 2460 Television Production
- MDS 2480 Audio-Video Production Workshop
- MDS 3230 Motion Graphics for Multimedia Production
- MDS 3940 Directed Studies
- MDS 4130 Documentary Project
- MDS 4975 Audio-Video Production Internship
The course is designed to introduce the student to the theory and process of multi-camera video production of sporting events. The principles of program design, live audio mixing, camera operation, and directing are covered. The course includes both in-class and lab components. The in-class component covers logistical and aesthetic concepts that are part of the planning and implementation of live sports production, while the extensive lab component gives the student the opportunity to apply those concepts in an actual live production context for A-Sun TV.
Prerequisites: ART 1400
This course is an integrated introduction to web page design, covering both its aesthetic and technical aspects. The topics introduced will include: Internet Protocol fundamentals, HTML, page layout, imaging, color, typography, embedded technologies, file types, portability and performance. $100.00 lab fee.
An introduction to the fundamentals of podcasting. Students will focus on podcast production from research and interview techniques to producing a final product with original content.
Prerequisites: MDS 1450.
An introductory course in the basics of television studio production employing both lecture and practical experience. Emphasis will include gaining an overview of the major pieces of television production equipment and their operation, the specific responsibilities of production personnel, and becoming familiar with the language of television. Production emphases will include directing, creating electronic graphics, studio camera operation, and audio mixing techniques.
Prerequisites: MDS 1450 or permission of the instructor.
A practicum designed for students who wish to participate in a variety of audio-video production activities at the co-curricular level. Students may receive from 1 to 3 credit hours on a Pass/Fail basis. Students may enroll each semester but no more than three credit hours will apply to the major or minor program.
Prerequisites: MDS 1450
This course provides students with an opportunity to acquire basic skills in motion graphics and visual effects using Adobe After Effects.
Student development of a project or study of special interest. Consent of the instructor is required.
Prerequisites: MDS 2130 and MDS 3450
An Advanced course that requires the student journalist to discover, examine and film all the elements of a complex human story and to use them to write, edit and produce a short documentary film.
Prerequisites: MBU 2000 or MDS 2450 or MDS 2460
This formal career education assignment allows students to intern at organizations related to media production including audio-video, television, sports, and multimedia, and may count for up to six credit hours in student’s major. Grade is pass/fail.