A close-up image of No Baked Cookie Dough jars surrounded by scoops of cookie dough topped with chocolate chips and colorful sprinkles, alongside scattered chocolate chips and a jar of rainbow sprinkles.

From Belmont to Business

How Cookie Dough Dreams Rise

At Belmont University, entrepreneurial dreams don't just bake — they rise!

Just ask Megan and Jimmy Feeman, the sweet success story behind NoBaked Cookie Dough.

Megan and Jimmy Feeman

Meet the Dynamic Dough-o

Talk about a recipe for romance! The NoBaked Cookie Dough story proves that at Belmont University, you can find both true love and your true calling. Megan Beaven and Jimmy Feeman's paths first crossed on campus, where she was cooking up a music business degree while he crunched numbers in finance at the Jack C. Massey College of Business. After graduating in 2015, they took different routes – Megan to the music industry and Jimmy to financial consulting – but their entrepreneurial spirit, kneaded during their Belmont days, wouldn't stay dormant for long. In 2017, they mixed business with pleasure, combining Megan's creative flavor with Jimmy's financial savvy to launch NoBaked Cookie Dough. Today, these Forbes 30 Under 30 honorees aren't just rolling in dough – they're sharing their success recipe with future entrepreneurs. Megan serves up wisdom as an Entrepreneur in Residence at Belmont's Thomas F. Cone Center for Entrepreneurship, right where their sweet story began.

The Belmont Connection: Dough-ing Good Things

"The connection that Belmont makes to the real world of entrepreneurship gives students valuable lessons that can't just be taught, but need to be seen," says Megan, who's proving that success is a dish best served...raw!

We're on a roll—and it’s a sweet one!

Take a look at Belmont's rankings:

Top 32
Globally, Bloomberg Businessweek for Entrepreneurship Program
No. 5
Undergraduate School for Entrepreneurship in the South
Top 10
in the South, Bloomberg Businessweek for Entrepreneurship Program
No. 1
in Top 50, Undergraduate Schools for Entrepreneurship Studies, Princeton Review
A red line drawing of a chocolate chip cookie with a bite taken out
Megan Feeman, standing in front of NoBaked cookie dough store holding a cup of NoBaked cookie dough

Get a Taste of Our Journey: NoBaked x Belmont

Want the inside scoop? Follow our exclusive social media series and watch how we:

  • Spill the beans on NoBaked's campus beginnings
  • Show you a day in the life (cookie-cam!)
  • Share our secret ingredients for success
  • Prove that anything is possi-bowl

A group of students sits on a grassy lawn outside a tall, brick residence hall on Belmont's campus with large windows and a prominent tower, enjoying the sunny day while studying and socializing.

Start Baking Your Own Success Story!

Visit campus, where we've got all the ingredients for success

  • Student-run businesses (your ideas, our kitchen!)
  • Business Plan and Pitch Competitions (rise to the occasion!)
  • Endowed Grant Fund opportunities (that's how the cookie funds itself!)
  • Entrepreneurship Workshop Series (tricks of the trade, no sugar-coating!)
  • Alumni Mentor network (been there, baked that!)
  • Entrepreneurship Villages (it takes a village to raise a business!)

Megan and Jimmy Feeman, founders of No Baked Cookie Dough, smiling and standing together in a store, both wearing matching pink No Baked t-shirts.

Knead More Information?

Transform your entrepreneurial dreams into reality at Belmont University — where we don't just make entrepreneurs, we make them from scratch!