Students explored the economy, business environment, history and culture of Amsterdam, The Netherlands - a city famous for its business wealth, world-class museums, canals, ubiquitous bicycle riders and care-free lifestyle. The itinerary will include company site visits, presentations from government officials responsible for driving innovation and economic growth in the country, and cultural excursions.
Amsterdam today is as bustling and economically productive as it was during its golden age when its ships sailed to all corners of the Dutch Empire. The Dutch capital likes to see itself as being at the heart of Europe, and its location does give it easy access to a number of major European markets. The city has often been cited as one of the best business cities in Europe and the world. On average, approximately 70-100 foreign companies set up in the Netherlands every year. They are attracted by Amsterdam's prime position within Europe, with excellent international connections from the ever-expanding Schiphol airport and Amsterdam port, a strong infrastructure, a multilingual workforce, a stable political and economic climate and business-friendly policies.
The Netherlands has long been one of the world's great trading nations. This historical internationalism, epitomized by the early predominance of the Dutch East India Company, accounts in no small measure for the large number of MNCs (Unilever, Shell, Philips etc.) to be found in a country with such a relatively small population of 15.7 million. The Dutch have a saying that -God created the world, but the Dutch created Holland. About half the land in The Netherlands lies at or below sea level. Much of this land has been reclaimed from the sea. The Dutch built dikes around swampy or flooded land and then pumped the water out. The pumping was originally done with windmills, but today electric pumps are used. It's a country of unique and resonant images - the fertile, pancake-flat landscapes checkered with canals and interrupted by windmills and church spires, all beneath huge, open skies. Every city in the country has its ornately gabled town houses, the greatest and most noble in Amsterdam, while the bulb fields provide bold splashes of color in springtime; in the west the long coastline is marked by mile upon mile of protective dune, backing onto wide stretches of pristine, sandy beach.
In March 2016, Massey students traveled to Barcelona, Spain. Barcelona is the second-largest city in Spain and the capital of Catalonia. The cosmopolitan city of five million is generally rated as one of the top cities for doing business in the world. In fact, Barcelona is the economic powerhouse of Spain, generating a quarter of Spain’s GDP.
Known for its creative, modern, business environment, Barcelona somehow manages to preserve its important historical, cultural and architectural legacy. In between the Mediterranean beaches and the mountainous Tibidabo, the city boasts the famed La Rambla where street performers and artists captivate passing tourists, tantalizing tapas, and some of the best-known trendsetting bars and nightlife in Europe. Barcelona hosted the 1992 Olympic Games and is home to one of the best-known soccer clubs in the world, FC Barcelona.
Barcelona’s economy is highly diversified. The key sectors include IT, telecommunications, biotechnology, agriculture, and of course, tourism. The city’s multicultural workforce is made up of people from all over Europe and the world. The majority of people in Barcelona speak a language other than Spanish.
Nowhere in the world do the words "booming" and "economy" go together more fittingly than in Beijing. As the capital and second most populous city in China, Beijing had much to offer graduate students. From the tombs of the Ming emperors to The Forbidden City, much of the city's centuries-old structures still stand today. Within this past century, Beijing has seen a significant cultural shift. Its current communist regime poses heated sociological, political, and economic discussions between scholars around the world.
Almost every multinational corporation has an office here. In recent years, Beijing has grown tremendously in the financial sector. There are over 750 financial firms within the city that have generated close to 14 percent of its $150 billion GDP. Beijing is also rapidly expanding in other business areas, including venture capital, information technology, and pharmaceutical sectors.
In spite of devastating urban renewal, modern Beijing continues to convey an imperial grandeur. New temples to communism - the Great Hall of the People, Chairman Mao's Mausoleum - convey the monumental power that still resides within the city's secret courtyards. For entertainment, Beijing has an abundance of scenic parks as well as hundreds of intriguing museums, including the famous Palace Museum located in the Forbidden City itself, and of course the amazing venues from the 2008 Olympic Games.
Budapest, Hungary is situated in the middle of the continent, serving as a bridge between Western and Eastern Europe. Massey students experienced the country's colorful and interesting culture. Despite its long experience with communist rule, by the beginning of the 21st century Budapest had emerged once again as one of Europe’s most vibrant cities. The local fashion and design scene has taken off, and of course there’s the food. Hungarian cuisine is worth traveling for, and the restaurants in Budapest are still a relative bargain compared to the rest of Europe.
The city boasts a highly educated workforce, with 17 universities and 180,000 students. As such it has become a favorite destination for foreign investors who intend to expand their operations in Central Eastern Europe. It is a major center for banking and finance, retailing, trade, transportation, tourism, real estate, new media as well as traditional media, advertising, legal services, accountancy, insurance, theater, fashion, and the arts.
MBA and M.Acc students explored the economy, business environment, history and culture of Buenos Aires, Argentina. The itinerary included company site visits, presentations from government officials responsible for driving innovation and economic growth in the country, and cultural excursions.
Buenos Aires is the capital and most important city in Argentina, as new businesses and creative talent have flourished. It is one of largest cities in the world, comprising over 12 million people in over 47 barrios (neighborhoods). With its wide boulevards, leafy parks, grand buildings and varied culture and nightlife, Buenos Aires is reminiscent of Paris or Barcelona. Tourism is booming, with visitors flocking to the elegant city, swaying to the melancholic sounds of tango, filling the fashionable restaurants and soaking up the local zest for life. The city is the financial and cultural center of the country and a vital port, serving a large portion of the continent. Like Buenos Aires, the country of Argentina is an eclectic mix of European and Latin culture. It is the birthplace of tango as well as home to millions of avid soccer or fútbol fans. Moreover, from an economic perspective, it is once again one of the most promising emerging markets in Latin America. After a decades-long struggle with political and economic forces, Argentina is regaining its former luster and opens the door to not only a rich cultural heritage but abundant natural and human resources. Argentine GDP reached $6,630 per capita in 2007, with investment increasing an estimated 14.4 percent for the year. Argentina continued to perform well in 2008, with full year real GDP growth projected at about 7 percent. The country benefits from rich natural resources, a highly educated population, a globally competitive agricultural sector, and a diversified industrial base.
For Accelerated MBA students, the Cape Town, Africa trip was an extended study-abroad experience and counts for both the MGT 6300 and MGT 6350 course requirements. Students travel to Cape Town, South Africa and studying at nearby Stellenbosch University, where the focus will be on international business and intercultural dynamics. Significant portions of this study take place in a classroom setting with Stellenbosch faculty, with the balance of the experience consisting of a variety of visits to area businesses (e.g., SAB Miller, Naspers, and Transet), as well as a number of cultural activities (e.g., boat trip to Robben Island, trip to Cape Winelands, dinner with local businesspersons, workshops and visits with various population groups, and a drive along Chapman's Peak). Cape Town is the second largest city in South Africa, with a population estimated at 3.5 million and is the largest South African municipality in terms of land area. Stellenbosch University is generally recognized as the top business school on the African continent, with its university roots being traced back to 1859.
The trip to Copenhagen, Denmark focused generally on the identification and assessment of opportunity for new enterprises in a global context, specifically in Copenhagen, which is the largest city in Scandinavia and the capital of Denmark. Copenhagen is modern, international city that has managed to remain remarkably cozy and compact, while being nestled in the heart of the new Øresund Region. This is one of the most dynamic Regions in Europe and is known for being liberally sprinkled with world-class innovative environments and has a well-developed working relationship between industry and higher educations. Students will have the opportunity to immerse themselves in a highly innovative Nordic culture with prospects for making international business contacts.
Dubai, a member of the United Arab Emirates is a trailblazer in a region associated with oil and unrest. According to reports, however, in ten years’ time the oil will run out, and Dubai is now positioning itself as a center for tourism, logistics, and business.
Students visiting Dubai experienced first hand the growth in the desert region. Skyscrapers have arisen; property developments also extend into the sea, reclaiming acres of ground from the seabed to create astonishing man-made archipelagos such as The World development and the Palm Islands, which host housing developments and beach resorts. With a sympathetic tax rate, Dubai is attracting the attention of business investors and tourists alike – keen to see a future vision of the Middle East. And yet, the sense of ancient history and the atmosphere of local striking cultural heritage are always present.
With a perfect winter climate, top class hotels, superb facilities for a variety of sports and leisure activities and excellent shopping, Dubai has something to offer everyone. Moreover, the emirate is friendly, safe and virtually crime-free.
A few centuries before Christ, iron-working Celts from central Europe and the Iberian peninsula implanted a language and character that have never disappeared from the island outpost on the northwest edge of Europe. In the Middle Ages, Vikings raided and then settled parts of the Irish coast. Normans and English followed the Vikings, and many of them married into the already-mixed families of the earlier settlers. Descendents of all these peoples live in Ireland today. Starting with a visit to the Irish Development Agency (IDA) we examined the efforts of the Irish political leaders to cultivate a strong economy that has its base in technology. Then we evaluated the effectiveness of this strategy by visiting various companies that depend on technology. Past corporate visits have included: Irish Express, Dell Computers, Bank of Ireland, Pfizer Ireland Pharmaceuticals and Deloitte and Touche. Side trips included historic and natural landmarks such as Bunratty Castle, the Cliffs of Moher, Cork and the Ring of Kerry. Cultural events featured typical Irish folk music and dinner (among other things).
Sponsored by Groupe ESC Normandie, Normandy Business School, students enrolled in the Go for Europe program visit Belgium, Holland, France and Spain. This trip counts for 3 courses (MGT 6300, MGT 6350 and one elective). Your cost is the cost of tuition for each of these courses and airfare to and from Europe. Students are responsible for arranging their own flights. Anyone interested should contact Melissa Mitchell, Student Support Coordinator, for more details. Please note, this will prevent you from attending the summer semester, but does earn you credit for 3 courses (6 credits total).
Ho Chi Minh City (Saigon) is the most populous of Vietnam's cities, as well as a vital economic center for the country. With a population of over 7 million, it is a bustling and chaotic city situated near the Saigon River. It is a fusion of new and old as 19th century French-style architecture intermingles with contemporary high-rises and skyscrapers.
The city suffered through a tumultuous political history, including French occupation during the 1800's up until 1945 and subsequent war and instability. Although historically Vietnam has been a very impoverished country, recent foreign direct investment has led to rapid economic growth. Since adopting a socialist-oriented market economy in 1986, Vietnam has enjoyed approximately 7 percent growth every year, with Ho Chi Minh City as a central driving economic force.
It is a forward-looking and lively city, filled with cafes, markets, high-rises, shops, and skyscrapers. Lavish hotels, boutiques, restaurants and nightclubs line its bustling streets packed with motorbikes. Students experienced its diverse history and energetic atmosphere which made it a unique and memorable city.
Massey students focused on outsourcing in Hyderabad and Bangalore, the two prime cities in Southern India for outsourcing. Graduate students visited with companies such as InfoSys, Tata, Wipro and hopefully GE's Jack Welch Center for Innovation. Additional corporate visits and cultural visits, depending on other cities visited, were included.
Graduate students explored the economy, business environment, history and culture of Istanbul, Turkey - the center of Byzantine civilization for a millennium, the capital of the Ottoman Empire for more than 450 years, and the largest city of the modern Turkish republic. The itinerary included company site visits, presentations from government officials responsible for driving innovation and economic growth in the country, and cultural excursions.
Because of its strategic location between Europe and Asia, Istanbul has played a key role in the history of the world since the emperor Constantine made it the capital of the eastern Roman Empire in the year 330 and named it Constantinople. Today, visitors to Istanbul can trace the evolution of this great city by examining the well-preserved monuments of Roman/Byzantine civilization, exploring the mosques and palaces of the Ottoman centuries, and experiencing the culture and hospitality of modern Turkey. In Istanbul, as perhaps nowhere else, one comes into contact with the stream of ideas and influences that have so profoundly shaped Middle Eastern and European civilizations. Beneath the enduring skyline of domes and minarets, the port city of Istanbul is alive with bustling crowds traveling the cobblestone streets and the clamor of vendors shouting to passersby from the colorful markets.
With its network of developed infrastructure and a globally competitive work force, Turkey has become a geo-strategic base for international business. A rapidly growing emerging market of 72 million people, over half of whom are under the age of 28, makes the country today one of the key trading partners of the United States. Turkey is the world's 15th largest economy and it is predicted that Turkey will be one of the world's 10 largest economies by 2050. Turkey is a large emerging market and, with an average growth rate of 6.7 percent, recorded the some of the highest growth rates in the OECD between 2002-2007. Turkey signed a Customs Union agreement with the European Union (EU) in 1995 and is officially recognized as a candidate for full membership in the EU. Turkey is also a springboard to the markets of Central Asia & the Middle East.
Madrid is the largest city and capital of Spain. It is the third most populous city in Europe behind London and Berlin. Lots of green space and parks as well as wide avenues and a beautiful mix of old and new architecture make Madrid a beautiful and charming city. The buildings range from thousand-year-old churches to modern high-rise skyscrapers, matching the city's diverse culture.
Marid offered Massey graduate students a unique opportunity to experience a vast range of cultural activities. The Prado Museum is the most famous art museum in Spain and features art by many of the world's most renowned artists. The Reina Sofia Museum features works by Pablo Picasso. Bullfighting is also important to the culture of Madrid, and Madrid is considered to be the world center of the sport. Probably the most important pastime in Spain is soccer.
It is one of the few places where mixing business and pleasure is not only encouraged, it's compulsory. Doing business in Madrid is inextricably bound to the city's convivial restaurants, tapas bars and cerviceria. But the Madrileños also know how to make money.
The economy in Madrid is built on a largely diverse roster of important companies representing industries such as petroleum refinery, telecommunications, utilities, construction and textiles. There's also a strong banking culture in Madrid. The Madrid Region accounts for 17% of Spanish foreign trade and is the country's leading recipient of foreign direct investment.
Massey students explored the economy, business environment, history and culture of Milan, Italy. While Rome is Italy's political capital, Milan is the country's economic and financial heart. Fashion, design, finance and media are the advanced sectors that drive Milan's economy, and this program will include company visits in these sectors along with presentation from government officials responsible for driving innovation and economic growth in the country. Finally, there will be a number of interesting cultural excursions.
Thousands of years of history contribute to making Milan the international center that it is today. The city is at the center of the main north-south and east-west European routes. Milan is a European and world fashion center, where the sector includes more than 12,000 companies, 800 show rooms and 6,000 sales outlets. Publishing and media are represented by 700 book publishers, newspapers and magazines. Milan is also the home to Italy's main banking groups (198 companies) and over forty foreign banks.
From a cultural perspective, Milan offers a plethora of activities to choose from, including distinguished art museums, historic churches, and a thriving nightlife. The city boasts world renowned riches such as Leonardo Da Vinci's Last Supper. The Via Montenapoleone is the heart of one of the world's most famous shopping districts. Window-shopping here is a feast for the eyes, with stores such as Armani, Prada and Versace displaying their wares for passersby and interested buyers alike. Finally, Milan is saturated with popular bars and clubs, which are scattered all around the city and cater to all tastes.
Graduate students visited Munich, the capital and largest city of Germany’s state of Bavaria. Located on the River Isar north of the Bavarian Alps, it is the third largest city in Germany, trailing Berlin and Hamburg. A population of 1.5 million live within the city limits, and the city played host to the 1972 Summer Olympics. They City’s motto is “Munchen mag dich” (translated “Munich likes you”). Modern Munich is a financial and publishing hub, and a frequently top-ranked destination for migration and expatriate location in livability rankings. Munich achieved 4th place in frequently quoted Mercer livability rankings in 2011. For economic and social innovation, the city was ranked 15th globally out of 289 cities (based on 2010 survey), and 5th in Germany by the 2thinknow Innovation Cities Index based on analysis of 162 indicators. In 2010, Monocle ranked Munich as the world’s most livable city.
The city is also Germany's leading high-tech location. Investors choose the Bavarian capital because of its unique mix of industries and broad spectrum of service companies, from the very smallest to the very biggest. This fruitful blend of industries has led national players and international corporations alike to make Munich their business base. Sectors such as information and communication technology, automotive engineering, aerospace, the life sciences, finance and the media industry are all firmly established here. Other key lines that boast excellent development prospects include medical engineering, environmental technology, nanotechnology, and measurement and control systems. Leading aspects of the local service industry include commercial law practices, legal and tax advisers, and technical service providers.
Prague is the capital of the Czech Republic and the country's industrial, commercial and cultural heart. There is ample evidence that the site of the modern city was an important trading crossroads as early as Paleolithic times. Past corporate visits have included: Skoda-Volkswagen, Hewlett-Packard, Philip Morris, Pepsi Americas and Bohemia Glassworks. The trip also included` a visit to Terezin, a walled city originally established by Empress Maria Theresa. The Nazis used Terezin as a detention and concentration camp during WW II. The city is quite beautiful and somewhat deceptive of what really occurred behind the walls. Prague is a wonderful musical and artistic city. Prague is also a very international city with many young people from all over the world. Sidewalk bistros are plentiful.
In Rio de Janeiro, students witnessed the beauty, excitement, and charm of Brazil's second largest metropolis. The city is known for its mild climate, Latin music, cultural arts, and carnival celebrations, just to name a few. It is described as a -festival of senses‖. Surrounded by mountains, beaches and forests, it offers visitors breathtaking scenery within a booming metropolis. The city is a mix of old and new, with buildings constructed as early as the 17th century poised beside Rio's modern architecture.
But beyond its sheer physical beauty, Rio is a business town. In addition to tourism, the nation's increasingly powerful energy sector is focused in Rio, which is home to integrated producer Petrobras and dozens of oil service companies. In metals and mining, Rio de Janeiro is an important steel producer and the headquarters of global mining giant Vale. On the softer side, clever Cariocas (as Rio residents are known) have made their city the hub of Brazil's television, film and media production industries.
When business is done for the day, figuring out how to enjoy oneself isn't difficult. Obviously, the beach is a popular ritual. A trip to the top of the Sugarloaf or the Corcovado is also a popular option. Moreover, in the city that invented samba, it would be a quasi-criminal act not to take in some music.
The majestic Andean Mountain range can be seen from almost anywhere in the city of Santiago. Due to its geographic location, Santiago is one of the few capital cities in the world which has easy access to both ski slopes and beaches. Most major multinational companies, whether European, North American or Japanese, have offices and/or representatives in Santiago. The result is an exciting economy and an amazing array of foreign and local businesses. The story of persistent economic success across significant political change provides a fascinating lesson. The warm people provided a gracious welcome to graduate students.
The trip to Korea explored the economy, business environment, history and culture of Seoul, South Korea. The itinerary included company site visits, presentations from government officials responsible for driving innovation and economic growth in the country, cultural excursions, and possibly a visit to the Korean Demilitarized Zone (DMZ).
With a population of more than 10 million people, Seoul is South Korea's capital and largest city and one of the most populous cities in the world. Seoul represents the country's center for business, education and modern culture. Seoul's past and present coexist in a fascinating way: centuries-old palaces, city gates, shrines, gardens and priceless art collections attest to the city's illustrious past, while the glistening facades of soaring skyscrapers and the bustling traffic represent its vibrant present. The old city is encircled by four inner mountains and four outer mountains. Each mountain has a unique beauty of its own while boasting natural scenic landscapes and spectacular views overlooking the city of Seoul. Of course, Korean cuisine is also a must during a trip to the peninsula, either at a modern or traditional restaurant.
Since the end of the Korean War in 1953, South Korea has become a modern democracy. Once known to be one of the world's poorest agrarian societies with per capita GNI of only $87 in 1962, the country has made an incredible economic transformation in less than four decades. An outward-oriented economic development strategy, which used exports as the engine of growth, contributed greatly to the radical economic transformation of Korea. Today GNI stands at over $20,000 per capita making it one of the wealthiest countries in the world.
Massey students visited Shanghai, China; the biggest and busiest port city and its most important industrial and commercial center. Its 20 million people are known for their business acumen, quick wit and sophistication, and the city is often believed to be China's most fashionable and international, boasting the best shopping and nightlife. In addition to its modernization, the city's multicultural flair endows it with a unique glamour. Here, one finds the perfect blend of cultures, the modern and the traditional , and the Western and Eastern. New skyscrapers and old Shikumen together draw the skyline of the city. Western customs and Chinese traditions intertwined and formed the city's culture, making a visitor's stay truly memorable.
The city has attracted hundreds of foreign companies in recent years, including the Asia-Pacific headquarters of General Motors, McDonald's, and FedEx. Entrepreneurs, CEOs, large-scale retailers, and high-profile chefs are all flocking to the Pearl of the Orient, giving the city an effervescence that it hasn't felt since the decadent 1930s. Back then, the city's central park, People's Square, was a racetrack. Now a new band of gamblers have arrived, hoping they've backed the right horse and looking to join China's merry band of 320,000 millionaires.
Singapore, a tiny island city-nation in the Pacific, once considered a third world country, is now a vital, global transportation hub. How could a third world county with multiple limitations, including land, sea space and people, make such an evolution? In this course, students studied the business approach that made this accomplishment possible, examining how, for over thirty years, the country invested in developing a sophisticated technology to leverage its limited resources and become a world leader in seaport operations. Visits to ports, shippers, and freightliners were planned to show business theories come to life. Cultural visits were also included.
Vienna used to be terribly old-fashioned. Its broad, sweeping boulevards are as grandiose as anything in Paris, but the atmosphere in its corner cafes was generally pretty sleepy. Today, students visited a city is as handsome and elegant as ever. With a host of new bars and restaurants to complement its haughty monuments, Vienna has rediscovered its joie de vivre.
While relaxing over coffee or wine is among Vienna’s most traditional pastimes, the city offers much more. Vienna is one of the world’s safest cities and counts excellent availability and variety of international schools, as well as quality housing, among its many other advantages. In fact, the city was recently ranked No. 1 in the world for quality of life for the third consecutive year.
With the trip to Warsaw, Poland, students experiences a dynamically developing member of the European Union with a young society, strong economy and good prospects for the future. Global companies are choosing Poland because of the availability of a highly qualified lab, presence of universities, and the largest market in Central Europe.
Warsaw is Poland’s capital, largest city, and principal business center. A city of young people, Warsaw is known for its history and traditions. The city’s history began early in the 14th century.Because of total destruction by the Nazis, it was practically rebuilt after World War II. The faithful reconstruction of the Old Town was recognized by the UNESCO World Heritage. The city is filled with a great number of beautiful urban parks, and a vibrant cafe, restaurant and club scene.
Krakow was Poland’s capital until 1609, and it still remains Poland’s leading cultural and spiritual center. Each year millions of tourists delight in the beautiful old architecture, magnificent artwork, narrow streets and alleys, and centuries old churches.